Professional Certification 4 Months · Offline

Become a certified ecommerce professional

Within this intensive program, master the full ecommerce cycle: business models, logistics, payments, analytics, and AI technologies.

eCAG — eCommerce Association Georgia A project by eCommerce Association Georgia
eCommerce Academy student participating in a practical ecommerce session
4mo
Program duration
48×
Instructor-led sessions
11
Curriculum modules
2hr
Per session, 3× a week
Why This Program Exists

Ecommerce needs professionals
who see the full picture and manage the entire process.

Most people entering the market have only a theoretical foundation, while success in ecommerce depends on systems thinking and practical skills.

Our program is built around real experience and real outcomes. You will learn how an ecommerce business operates in practice, including financial flows, logistics chains, and team coordination. We also teach you how to turn artificial intelligence into a meaningful operational ally.

This is not just another theoretical course. It is a transition from theory to real operational understanding. By the end of the program, you will master not only the terminology, but also the practical skills employers value most.

🎯
End-to-end understanding
From business models and platform architecture to analytics, logistics, and AI — the complete operating picture of modern ecommerce.
🏭
Knowledge from industry practitioners
Leading professionals from the field teach through real cases, real workflows, and real business logic.
🌍
Global standards, local relevance
International best practices mapped against Georgian market realities: logistics, payments, legal environment, and merchant practices.
🏆
A certificate with real value
Layered assessment across all 11 modules, a 100-question final exam, and a capstone presentation. Not decorative optimism.
Who It's For

For ambitious people
who want real knowledge

Instead of vague promises, we offer an intensive, structured learning program designed to support real results and professional transformation.

↗️
People changing careers
People who want to move into digital commerce and need a strong foundation.
🎓
Junior specialists
Professionals who need complex, structured education to grow in their careers.
🚀
Entrepreneurs
Founders who want operational clarity before launching — not after discovering expensive mistakes mid-flight.
🔄
Professionals from adjacent fields
Marketing, logistics, finance, and customer support specialists transitioning into ecommerce.
💡
Anyone who wants more
People who want to understand how a modern ecommerce business really works, far beyond “run ads and hope for the best.”
One requirement
Readiness for an intensive format with real assignments, module exams, and a capstone defense. The certificate is earned.
25 – 50
English proficiency
Offline, intensive
Basic digital literacy
Ready to start?

Are you ready to become an ecommerce professional?

Join the eCAG Ecommerce Academy and build the kind of knowledge that can make you a highly demanded candidate in the job market.

Learning Outcomes

What you will be able to do after completing the program

Understand ecommerce as a business system, not just as a website.

Understand how ecommerce companies are structured and how revenue is generated
Recognize where margin is lost and interpret key reports, dashboards, and KPIs
Understand product research, assortment logic, and catalogue structure
Support store setup and platform-related operational decisions
Understand acquisition, conversion, retention, and full customer journey logic
Work with logistics, fulfillment, order management, and operational workflows
Understand customer support processes and SLA thinking in ecommerce
Recognize core legal, tax, payment, and compliance requirements
Use AI responsibly in ecommerce workflows — with awareness of its limits
Communicate professionally with teams, agencies, banks, and logistics providers
Enter the workforce with stronger professional language and process awareness
Apply real cross-functional understanding across ecommerce business operations
Program Structure

11 modules to master ecommerce

The curriculum is divided into 11 modules that together create a complete picture of ecommerce operations and management.

01
Ecommerce Foundations & Global Landscape
Core structure of ecommerce as an industry. Major market models, global trends, ecosystem players, value chains, and the logic behind ecommerce as an integrated commercial system.
02
Ecommerce Business Models & Unit Economics
How ecommerce businesses make money, lose money, and scale. Revenue models, cost structures, CAC, LTV, and the logic of profitability.
03
Ecommerce Platforms & Store Architecture
How ecommerce stores are structured behind the scenes. Platform selection, functional requirements, store logic, infrastructure decisions, user flow foundations.
04
Product Strategy, Research & Catalogue Design
Product logic: what to sell, how to evaluate products, how to structure assortments, and how to build catalogues that support discoverability, conversion, and operational clarity.
05
Ecommerce Marketing Systems
How ecommerce marketing works as a system, not disconnected campaigns. Funnel logic, traffic channels, conversion, retention, lifecycle thinking.
06
Customer Experience & Support Operations
Customer support as a structured operational function. Service processes, SLA logic, communication standards, complaint handling, and the role of support in retention.
07
Ecommerce Operations & Logistics
The operational backbone of ecommerce: fulfillment, stock flow, warehousing logic, order management, courier coordination, returns, and delivery challenges.
08
Payments, Finance & Risk Management
How money actually moves through ecommerce. Payment methods, transaction flows, PSP logic, fraud risk, refunds, reconciliations.
09
Legal & Compliance Framework in Ecommerce
Structured awareness of the legal side of ecommerce: consumer rights, compliance expectations, documentation, policies, and regulatory interpretation.
10
Ecommerce Analytics & Reporting Systems
How to read performance instead of staring at dashboards. Reporting logic, KPI interpretation, performance tracking, and how analytics supports better decisions.
11
Artificial Intelligence in Ecommerce Operations
Responsible use of AI in ecommerce: where it improves workflows, productivity, communication, content, analysis — with understanding of limits, risks, and human verification.
48
instructor-led sessions
across all 11 modules
This is your moment

Ecommerce is more than a website —
it is one integrated complex system. Are you ready to master the full ecommerce cycle?

This program prepares you for junior-level roles in ecommerce operations, marketing, logistics, payments, analytics, and more.

Single Module Option

Want to take just one module?

You can choose any module that is most relevant to you, take that module’s exam, and receive a certificate confirming that you successfully completed that specific topic module.

1
Choose one topicSelect the module that is most relevant to you without taking the full program.
2
Take the module examThe assessment applies only to the module you selected and its specific content.
3
Receive a module certificateYou receive a certificate confirming that you successfully completed that specific module.
Tuition

Choose the format that fits you best

Single Module
Flexible Option
500
GEL
A standalone option for those who want to study one topic in depth, pass the exam, and receive the relevant certificate.
One selected module
Module exam
Module certificate
Certificates are issued only after the relevant requirements are completed and the exam is passed successfully.
What Makes It Different

International standards.
Local relevance.
Real structure.

Students do not learn theory detached from reality. They learn how global models are adapted to the local market — including logistics infrastructure, payment systems, the legal environment, and merchant practices.

The program is structured so that different industry practitioners can deliver it while maintaining one coherent academic standard.

Market size & consumer behavior Local platform adoption Logistics infrastructure Payment systems & banking Legal & tax interpretation Merchant practices AI adoption in local market Operational maturity gaps
"
"Yes, this is organized. Suspiciously organized."

Every module follows one logic. Every assessment is real. Every certificate is earned. Academic structure with industry relevance is the whole point of this program.

11
modules with exams
100
final exam questions
1
capstone presentation
4mo
of real learning
Learning Experience

More than a lecture-format program

The goal is practical capability, developed through a varied learning methodology.

🎙️
Instructor-Led Sessions
Active industry professionals delivering real cases, workflows, and business logic — 48 sessions across 4 months.
🔍
Case Analysis
Real business cases, system mapping, scenario work, and structured comparisons with actual platforms and markets.
📊
Practical Exercises
KPI interpretation, templates, documentation walkthroughs, and applied tasks that reflect real ecommerce work.
👥
Group Activities
Collaborative work and group dynamics that mirror real ecommerce team coordination and cross-functional communication.

The course is delivered offline over 4 months and includes 3 sessions per week, 2 hours each. Recordings are available for missed sessions. Teaching is based on an English-language academic framework, which supports adaptation to international standards, while bilingual support is available where needed.

Assessment & Certification

A certificate
with real value.

A structured assessment model ensures objective evaluation of student qualification. The certificate reflects real competence and professional readiness, not formal attendance alone.

Per Module

× 11
One graded assignment per module
One module exam per module
Structured objectives and clear learning outcomes
Defined retake rules and contribution to final certification

Final Stage

Capstone
Formal final exam — 100 multiple-choice questions covering all 11 modules
Capstone: an ecommerce launch plan or a structured analysis of a local or international platform
Formal capstone defense and presentation
Graduation and networking event for successful completers

eCAG Ecommerce Academy Professional Certificate

The eCAG Ecommerce Academy qualification certificate confirms a student’s readiness for work. It is awarded after passing all module and final exams, completing practical assignments, and successfully defending the capstone project.

Apply Now
Career Outcomes

Where can you work?

After completing the program, graduates are prepared for entry-level roles in the following areas:

Ecommerce operations
Platform coordination
Store management support
Digital commerce marketing
Customer experience & support
Logistics coordination
Reporting & analytics support
Payments & operational administration
Cross-functional ecommerce team support
🎉
Graduation & Networking Event
An official closing event designed to support entry into the job market and connect successful graduates with industry representatives and potential employers.
eCAG Ecommerce Academy

Are you ready to work in ecommerce?

Start your ecommerce career with structure. Understand how the business really works. Finish with a certificate that confirms professional readiness.