Professional Certification 4 Months · Offline

Build a real
ecommerce
career.

An intensive certification program that teaches you how ecommerce actually works — from business models and logistics to payments, analytics, and AI.

Apply Now View Curriculum
eCAG — eCommerce Association Georgia A project by eCommerce Association Georgia
eCommerce Academy student participating in a practical ecommerce session
4mo
Program duration
48×
Instructor-led sessions
11
Curriculum modules
2hr
Per session, 3× a week
Why This Program Exists

Ecommerce companies need people
who understand the full system.

Most candidates enter the field with fragmented knowledge, tool-only experience, or theoretical understanding that collapses the second real operations begin.

This program is designed to fix that. Students learn how ecommerce businesses actually function: how revenue is generated, where margin disappears, how teams coordinate, how logistics and payments affect performance — and where AI can genuinely help.

The result is a graduate who can enter the workforce with stronger professional language, better process awareness, and real cross-functional understanding.

🎯
End-to-end understanding
From business models and platform architecture to analytics, logistics, and AI — the complete operating picture of modern ecommerce.
🏭
Industry-delivered, not textbook-derived
Taught by active professionals with real cases, workflows, and business logic — not academic abstraction disconnected from actual work.
🌍
Global standards, local relevance
International best practices mapped against Georgian market realities: logistics, payments, legal environment, and merchant practices.
🏆
Certification that means something
Layered assessment across all 11 modules, a 100-question final exam, and a capstone presentation. Not decorative optimism.
Who It's For

Built for ambitious adults
who want real knowledge.

Not vague inspiration. Structured, industry-facing education for people ready to do real work.

↗️
Career changers
People ready to move into digital commerce who need a structured foundation to compete for real ecommerce roles.
🎓
Junior specialists
Those already in ecommerce-adjacent roles who need proper cross-functional education to level up professionally.
🚀
Entrepreneurs
Founders who want operational clarity before launching — not after discovering expensive mistakes mid-flight.
🔄
Transitioning professionals
Marketing, retail, logistics, customer support, finance, or operations professionals making a deliberate move into ecommerce.
💡
Curious and ready
Anyone who wants to understand how modern ecommerce businesses work beyond "run ads and hope for the best."
✓
One requirement
Readiness for an intensive format with real assignments, module exams, and a capstone defense. The certificate is earned.
25 – 50
English proficiency
Offline, intensive
Basic digital literacy
Ready to start?

Are you ready to start working in ecommerce?

Join the eCAG Ecommerce Academy and build the kind of knowledge that actually gets you hired.

Write to us — info@ecag.ge
Learning Outcomes

What you'll be able to do.

Understand ecommerce as a business system — not just a website or a sales channel.

Understand how ecommerce companies are structured and how revenue is generated
Recognize where margin is lost and interpret key reports, dashboards, and KPIs
Understand product research, assortment logic, and catalogue structure
Support store setup and platform-related operational decisions
Understand acquisition, conversion, retention, and full customer journey logic
Work with logistics, fulfillment, order management, and operational workflows
Understand customer support processes and SLA thinking in ecommerce
Recognize core legal, tax, payment, and compliance requirements
Use AI responsibly in ecommerce workflows — with awareness of its limits
Communicate professionally with teams, agencies, banks, and logistics providers
Enter the workforce with stronger professional language and process awareness
Apply real cross-functional understanding across ecommerce business operations
Program Structure

11 modules. One complete picture.

The curriculum is divided into 11 modules that together create a full-picture understanding of ecommerce operations and management.

01
Ecommerce Foundations & Global Landscape
Core structure of ecommerce as an industry. Major market models, global trends, ecosystem players, value chains, and the logic behind ecommerce as an integrated commercial system.
02
Ecommerce Business Models & Unit Economics
How ecommerce businesses make money, lose money, scale, and fail dramatically while calling it "growth." Revenue models, cost structures, margin logic, CAC, LTV, and profitability thinking.
03
Ecommerce Platforms & Store Architecture
How ecommerce stores are structured behind the scenes. Platform selection, functional requirements, store logic, infrastructure decisions, user flow foundations.
04
Product Strategy, Research & Catalogue Design
Product logic: what to sell, how to evaluate products, how to structure assortments, and how to build catalogues that support discoverability, conversion, and operational clarity.
05
Ecommerce Marketing Systems
How ecommerce marketing works as a system, not disconnected campaigns. Funnel logic, traffic channels, conversion, retention, lifecycle thinking.
06
Customer Experience & Support Operations
Customer support as a structured operational function. Service processes, SLA logic, communication standards, complaint handling, and the role of support in retention.
07
Ecommerce Operations & Logistics
The operational backbone of ecommerce: fulfillment, stock flow, warehousing logic, order management, courier coordination, returns, and delivery challenges.
08
Payments, Finance & Risk Management
How money actually moves through ecommerce. Payment methods, transaction flows, PSP logic, fraud risk, refunds, reconciliations.
09
Legal & Compliance Framework in Ecommerce
Structured awareness of the legal side of ecommerce: consumer rights, compliance expectations, documentation, policies, and regulatory interpretation.
10
Ecommerce Analytics & Reporting Systems
How to read performance instead of staring at dashboards. Reporting logic, KPI interpretation, performance tracking, and how analytics supports better decisions.
11
Artificial Intelligence in Ecommerce Operations
Responsible use of AI in ecommerce: where it improves workflows, productivity, communication, content, analysis — with understanding of limits, risks, and human verification.
48
instructor-led sessions
across all 11 modules
This is your moment

Ecommerce is a full-system job.
Ready to understand it?

This program prepares you for junior-level roles in ecommerce operations, marketing, logistics, payments, analytics, and more.

Get in touch — info@ecag.ge See certification details
Single Module Option

Want to take just one module?

You can enroll in any individual module separately, sit that module’s exam, and receive a certificate confirming that you successfully completed and passed that specific topic module.

Ask About One Module View Modules
1
Choose one topicSelect the single module that is most relevant to your goals without joining the full program.
2
Take that module’s examThe assessment is tied only to the module you selected and its specific content.
3
Earn a module certificateYou receive a certificate confirming that you successfully passed that specific module.
Prices

Choose the format that fits you best

Full Program
Complete Path
2500
GEL
A full 4-month program with structured learning, assessments, a final exam, and a capstone project.
✓
11 modules
✓
48 instructor-led sessions
✓
Final exam
✓
Capstone project
✓
Professional certificate
Single Module
Flexible Option
500
GEL
A standalone module for those who want to study one topic, pass the exam, and receive the related certificate.
✓
One selected module
✓
Module exam
✓
Module certificate
Certificates are issued only after the relevant requirements are completed and the exam is passed successfully.
What Makes It Different

Global standards.
Local relevance.
Actual structure.

Students don't learn abstract theory detached from reality. They learn how global ecommerce models actually translate into local market conditions — including logistics infrastructure, payment systems, merchant practices, and legal environment.

The program is structured so it can be delivered by different industry professionals while maintaining one coherent academic standard. Every module follows the same logic.

Market size & consumer behavior Local platform adoption Logistics infrastructure Payment systems & banking Legal & tax interpretation Merchant practices AI adoption in local market Operational maturity gaps
"
"So yes, this is organized. Suspiciously organized."

Every module follows the same logic. Every assessment is real. Every certification is earned — not distributed for attendance. Academic structure with industry relevance is not a contradiction. It is the point.

11
modules with exams
100
final exam questions
1
capstone presentation
4mo
of real learning
Learning Experience

Not a lecture-only program.

The goal is not passive attendance. The goal is usable understanding — built through varied formats across every module.

🎙️
Instructor-Led Sessions
Active industry professionals delivering real cases, workflows, and business logic — 48 sessions across 4 months.
🔍
Case Analysis
Real business cases, system mapping, scenario work, and structured comparisons with actual platforms and markets.
📊
Practical Exercises
KPI interpretation, templates, documentation walkthroughs, and applied tasks that reflect real ecommerce work.
👥
Group Activities
Collaborative work and group dynamics that mirror real ecommerce team coordination and cross-functional communication.

Sessions are offline. Recordings are available for missed sessions where applicable. The program runs 3 sessions per week, 2 hours each, over 4 months — delivered in an English-based academic framework with bilingual support where needed.

Assessment & Certification

Certification that
means something.

A layered assessment model to ensure the certificate represents verified entry-level readiness — not decorative optimism.

Per Module

× 11
One graded assignment per module
One module exam per module
Structured objectives and clear learning outcomes
Defined retake rules and contribution to final certification

Final Stage

Capstone
Formal final exam — 100 multiple-choice questions covering all 11 modules
Capstone: an ecommerce launch plan or a structured analysis of a local or international platform
Formal capstone defense and presentation
Graduation and networking event for successful completers

eCAG Ecommerce Academy Professional Certificate

Awarded to students who pass all module exams, complete required assignments, pass the final exam, and successfully defend the capstone. Represents verified entry-level readiness for ecommerce work.

Apply Now
Career Outcomes

Where graduates can go.

After completing the program, graduates should be prepared to pursue junior-level roles in areas such as:

Ecommerce operations
Platform coordination
Store management support
Digital commerce marketing
Customer experience & support
Logistics coordination
Reporting & analytics support
Payments & operational administration
Cross-functional ecommerce team support
🎉
Graduation & Networking Event
A formal completion event designed to support workforce transition and connect successful graduates with industry participants and potential employers.
eCAG Ecommerce Academy

Are you ready to start working in ecommerce?

Start your ecommerce career with structure. Learn how the business really works. Graduate with a certification designed to signal real readiness.

Write to us — info@ecag.ge ecag.ge